Our Why

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OUR HISTORY

Lead Infusion was founded by Brian Gelfer in 2011. That’s me in the picture on the left. I have been providing businesses with integrated marketing and business development solutions since 1995.

When we started Lead Infusion in 2011, our goal was to build a digital marketing and business development agency that could deliver the excellence of a world class agency at value that could not be beat. To do this we set out to build a world class network of independent designers, marketers, strategists, developers and experts in the B2B and B2C professional services industries in the USA, Canada, UK and Europe.

We work with our clients to develop a comprehensive blueprint and road-map for client acquisition and repeat revenue. We will then bring together a team of experts to implement the marketing blueprint following a model of continuous improvement. Each team member contributes their highest value to our clients goals which  enables us to provide you with world class talent along with meaningful savings. We manage every detail of your marketing implementation including coordinating with your internal team members to ensure that your objectives are met and exceeded.

The end product is world class results at unbeatable value.

OUR VALUES

As a lead Infusion client you can expect integrity, professionalism, transparency and an attitude that will go above and beyond to excel on your behalf. 

We value excellence, responsiveness and efficiency. We have cultivated relationships with top experts in every field within digital marketing to ensure we will always stay on the leading edge of our discipline.

We value sustainable business practices and a sustainable world. We support diversity, inclusion and growth – both personally and organizationally – and want everyone who is associated with Lead Infusion to thrive.

Our pricing is structured to provide outstanding value.

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OUR APPROACH

Marketing and business development have become increasingly complex disciplines. Digital marketing is 100% strategic which necessitates some of the most important strategic work to be done at the very beginning. To chart a road into the future, we need to understand your past performance, key success metrics, competitors, current footprint, S.W.O.T and objectives going forward. Assessing your own business objectively is challenging. We have found that an objective analysis will often provide several key insights that can significantly lead to improved performance.

No matter what the scope of our engagement with a client, you can expect a 6 step process that repeats and builds in a cycle of continuous improvement. Whether you want us to address a single channel or more complex marketing implementation we follow the same process. If you have a developed marketing plan we will skip to considering the implementation framework with you.

USA – BAY AREA
1600 South Main Street
Suite 190B
Walnut Creek CA, USA 94596

UK – LONDON
14 Fawley Road
Suite 5
West Hampstead
London NW6 1SH